SUSTAINABLE OCEAN SHIPPING
This initiative was taken to tackle the huge amount of air in most sea containers from Asia to Europe. Analysis shows that the average so called full container (FCL) is only loaded for 65%. This is caused by the price mechanism that makes any company book a full container from a certain amount of cubic meters of goods. From this volume onwards it currently makes no sense financially to send the shipment out as a less container shipment (LCL). So, nobody does, meaning many FCL’s are not full at all.
In a new initiative the ‘not really full’ FCL’s are being shipped as LCL, meaning that they will be consolidated with the regular LCL shipments. By adding a transparency in the subsequent consolidating, and by working together with other companies that produce in the same area, a much better consolidation result is being made, with the financial benefits returning to the participants on a quarterly basis. In a thorough analysis of 12 fashion brands in The Netherlands, it showed that these companies would have used 30% less containers in 2018 if they had worked together in consolidating, and would have sent their bad FCL’s in for consolidation as well.