Macao Fashion Designers visited 2025 Paris Fashion Week

The Macau Productivity and Technology Transfer Center (CPTTM) organized 12 local fashion designers to participate the “2025 Paris Fashion Week Study Tour” from March 2 to March 9. The aim of this Study Tour is to let the participants learn about the latest trends in the international fashion industry and brand operation models, to help the local fashion industry to integrate with international standards.

The first stop that the Delegation visited in Paris was the famous fashion design school ESMOD, special professional training courses were tailor-made for the participants, namely: Brand Operations, Market Analysis and Fashion Trends. In addition to the courses, the Delegation visited several large-scale clothing trade shows, including Premiere Classe, TRANOÏ and WOMAN AW25 Paris, and even visited the YSL Museum. The Macao fashion designers were warmly welcome by the staff of each exhibition, who gave them in-depth explanations for a fully understand about the latest fashion trends and the unique advantages of each exhibition. The information taken served as an important reference for Macau brands to expand the market and for future participation in these international exhibitions.

The Delegation highly appreciated this study tour to Paris. Most of them were impressed with the visits, they admitted that this study tour enriched their market insight and creative inspirations. They would take this experience as practical guidance for the future development of the brand.